Kay Vasey
© ICON Magazine
Connecting People, Play, and Possibility
Tech for Good Expert | Future-Ready Educator | Online Safety Advocate
ABOUTHi I'm Kay, an expert in harnessing the power of technology for good.
I am on a mission to empower kids to protect the planet through safe, age-appropriate immersive and interactive digital experiences. I am working hard to be remembered as someone who helped redesign the online world through the eyes of its youngest users - a place where kids and teens feel safe, respected, and empowered to express themselves and take action on the issues that matter most to them.
I spent the best part of a decade designing immersive AR/VR experiences and mobile games in partnership with organisations like the UN Environment Programme, Meta, and Apple. These projects showed me the extraordinary potential of creative technology to help young people connect with each other, take action on social and environmental issues they care deeply about, and become community leaders in digital spaces.
But I also saw the flip side: if kids don’t feel safe using technology - or if they’re forced to trade away their privacy, or get bombarded with ads - they can’t fully enjoy or learn from it in the way they should. They retreat, or worse, disappear entirely from the conversation.
That’s why my mission is to help build a digital world where safety, privacy, and agency are not optional extras - they’re the starting point. I want to be remembered for helping create systems that respect and uplift young people to care for each other and our planet, and for proving that co-designing with them is not only possible - it’s the key to building a better internet for everyone.
Everything I do is guided by one question: "Is this helping youth to thrive in the digital age?"
work
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k-ID
As Head of Youth and Family at k-ID, I lead the development of privacy-first tools that help young people navigate digital spaces safely. Through co-design with youth and partnerships with leading child safety organisations, we're shaping the future of the internet for kids and teens globally.
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Sky Farm Island
My passion for engaging youth led me to create Sky Farm Island, the world's first urban farming game on Roblox that aims to inspire kids to grow and eat their greens. This game showcases Singapore's innovative food production systems while inspiring real-world action, earning recognition as a two-time finalist in the UN's Playing for the Planet Green Game Jam 2024.
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MeshMinds
As the founder of MeshMinds, I built an award-winning creative technology studio and foundation that invests in games for good. By connecting impact artists, tech-for-good developers, and sustainability advocates, we create immersive experiences that inspire real-world action for people and the planet. In collaboration with the United Nations Environment Programme (UNEP), we launched initiatives like 100 Days to #BeatPlasticPollution, using augmented reality (AR) games to engage and educate digital youth on sustainability.
My proudest moments
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Meeting King Charles III: A recognition for Women in Tech
SGInnovate selected me to meet King Charles III, where I shared how art could be blended with XR technology to promote the sustainable development of people and our planet.
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Showcasing Tech for Good with Apple
Apple invited me to meet Tim Cook before I hosted an #ArtxTechforGood ‘Today At Apple’ session teaching young creators to use AR to visualise solutions to protect our oceans.
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My TEDx Talk: Gaming for Good
At TEDxTanglinTrustSchool, I shared how immersive 3D games, like Sky Farm Island, can inspire kids to grow and eat their greens for healthy hearts and a healthier planet.
Talking Tech, Trust & Tomorrow
Tune in to my podcasts covering two of my favourite topics, online safety and gaming for good:
🎙️ k-ID Talks
The podcast I host focuses on interviewing industry experts on how to keep kids safe as they play, learn and grow up online.
🌱 Sky Farm Island Podcast
The podcast I commissioned that brings together urban farmers and educators across 10+ countries to explore how online games can promote an understanding of the future of food production in cities.
As seen in…
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ICON Magazine: Shaping the Digital Future for the Next Generation
Selected as a Game Changer 2025 by ICON Magazine for my work at k-ID, focusing on empowering youth and families online. I believe online safety can be achieved through open, honest conversations, not just restrictions.
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Prestige: Women of Power 2022
Chosen as one of the Women of Power 2022, for my work in using XR technologies for social and environmental change, empowering diverse artists across Southeast Asia to unite art, technology, and sustainability for an inclusive future.
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A+: Merging Art, Technology, and Sustainability
Interviewed by A+ about merging art and technology for sustainable development and how creativity can addresses the world's most pressing social and environmental challenges.
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Tatler Highlights MeshMinds' Sustainability Initiatives
Tatler highlighted the MeshMinds Foundation for showcasing immersive experiences during Singapore Art Week that engage the public in environmental issues and reinforce our commitment to a sustainable future.
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Helping UK Tech Scale in Southeast Asia
As Chair of British Tech Advisors, I lead a group of investors, founders, and senior tech executives handpicked by the British High Commission to help UK tech scaleups navigate regional expansion and build sustainable business relationships across the Asia-Pacific region.
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SEADS Blog: Using AR to Beat the Plastic Pandemic
Highlighted for the successful launch of ‘100 Days to #BeatPlasticPollution’ campaign for the UN Environment Programme, using AR to drive education, advocacy and climate action across Southeast Asia.
Looking to collaborate?
🎤 Book me as a speaker on digital futures, youth empowerment or tech for good
👧 Get advice on child-centred design for digital experiences
🌏 Access high level connections to investors, founders and senior tech executives in the Asia-Pacific region
🎮 Receive guidance on how to create educational games that inspire real-world action
If you're working on a project that is focused on the sustainable development of people and our planet, please get in touch to see how I can help you.
Where I’ve been and where I’ll be next…
21-27 May 2025 - Onboard OceanX
Education Hackathon: Selected as one of 20 global experts to co-create immersive ocean education experiences at sea.26-27 June 2025 - Speaking @ Games for Change Festival
I’ll be speaking on designing kid-friendly, compliant games and how to turn online safety into a creative advantage for developers.4-9 November 2025 - Attending BOLD UnConference
